I’m an award-winning copywriter, editor and content strategist with 20 years' experience working in the marketing, digital and creative spheres. I've been a successful freelancer for eight years.
My writing career covers multiple industries and topics including sustainability, financial services and emerging tech and I have ten years of content management, UX and SEO under my belt for global firms including Amazon, Audible, Sainsbury’s, Lloyds Banking Group and HSBC.
Nowadays I specialise in ghostwriting thought leadership, case studies, blogs and social media for blue-chip consulting clients including Capita plc, Cognizant, Hitachi Digital Services, Thomson Reuters, RMB, the London Stock Exchange Group and many more, where I help subject-matter experts to establish themselves as thought leaders in their fields.
This work requires a great deal of research and a swift grasp of key facts, trends and topics, then transforming it all into compelling storytelling. I excel at translating complex, technical concepts into accessible, manageable language.
If you’re on the lookout for a freelance copywriter, please see my website (notlostforwords.co.za) for testimonials and work samples — and let me know if you require anything you don’t find there.
Degree awarded in the first class. Dean's list. Two class medals.