Digital Marketer | Copywriter | Content Creator
In my professional journey over the past 8 years, I've taken on a variety of roles, ranging from digital marketer and copywriter to social media manager, web designer, and content creator. This diverse experience has allowed me to blend my creative instincts with a keen analytical mindset. I've led remote teams to execute digital campaigns that hit the mark, all the while diving into keywords and competitors to optimize website's performance. I've crafted copy that captures attention and resonates, whether it's for a website, an email, a course, a blog, or a social media post. I've developed marketing materials, managed social media and applied SEO strategies to enhance visibility. With a background encompassing digital marketing, copywriting, and content creation I bring innovation and effective strategies together to drive tangible results.
Led a team of remote contractors and digital marketing specialists to implement successful digital campaigns. Conducted in-depth keyword and competitor research to optimize website content and develop effective landing pages. Supervised and coordinated the creation of marketing collateral and content, including social media, websites, newsletters, and emails. Crafted compelling copy for web, email, product descriptions, and sales materials that reflected brand voice and resonated with the target audience. Produced creative and engaging content in various formats, including ebooks, brochures, print ads, white papers, fact sheets, and articles. Collaborated with cross-functional stakeholders on the development of innovative and effective marketing campaigns. Educated clients on the latest social media trends and funnel strategies to help them achieve their business goals. Executed social media content creation and scheduling, graphics design, SEO copywriting, research, and analysis to drive engagement and conversion.
Developed and managed websites, and designed social media graphics for websites and social media platforms. Produced high-quality copy and content for social media, email campaigns, landing pages, blogs, and e-commerce. Ensured all written and video content aligned with the PBFC brand and voice. Managed social media platforms, including Tiktok, Instagram, and Pinterest, and interacted with social media followers daily to enhance engagement and client satisfaction. Planned, researched, and wrote long-form SEO content for websites, sales pages, blogs, and emails. Created content for coursework and produced video tutorials to support content and learning objectives.
Established successful marketing campaigns and digital marketing strategies to generate leads and revenue. Conducted profit and loss analysis and return on investment for income property purchases. Designed landing pages, websites, and social media graphics
