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Junior Copywriter – Direct Response Marketing at Tried and True Media

  • Marketing/Advertising/PR, Copywriter Jobs
  • Permanent Employment
  • 4 weeks ago
  • Work Remotely
  • Shift Full-Time

Job Description

Junior Copywriter – Direct Response Marketing at Tried and True Media

Tribe’s client, Tried and True Media, is searching for a talented junior copywriter, skilled in Direct Response, who specializes in VSL funnels. If this sounds, like you we’d love to hear from you!


About TNT

Simply put, the best @ marketing agency….

Tried & True Media is a performance marketing agency, specializing in customer acquisition for e-commerce brands in the Health and Wellness space. With our data-driven approach focused on traffic and funnel development, TNT maximizes profits and has generated over $1.2B in sales for our customers.

Tribe is helping us find our next direct response copywriter who specializes in high-converting video ad scripts for VSL funnels. You’ll join a kick-ass team of performance managers, media buyers, creative producers and video editors who share a common goal – generate clicks that convert into high ROAS sales that scale client spend.


What You’ll Do

You’ll be writing video ad scripts for clients’ offers.They might be as short as 30 seconds or as long as 5 minutes. Each script you write will include 5-6 different hooks, all of which will be tested to see what delivers the best ROAS. As you progress and grow in your role, you’ll be given the opportunity to write leads, closes, and other elements for our clients’ VSLs.

While any given week can vary based on client demands, here’s roughly how it shakes out:

  • 35% writing scripts (increasing to 60% in ~3 months).

  • 25% providing feedback to video editors (decreasing to 0% in ~3 months).

  • 20% on calls strategizing, analyzing, brainstorming, getting feedback and being mentored.

  • 20% for research and resource gathering to prepare to write.

How We’re Setup

Our teams are structured into cells, each of which has a portfolio of clients assigned. Each cell is composed of a performance manager, media buyer, creative producer, junior and senior copywriters, and video editors.


Benefits

  • Access to Data: Access to the same performance data as everyone else so you can instantly see how your creative performs, detect patterns and gain insights

  • Shared Learnings: Participation in our weekly Best Ads call wherein we review the top performers to see what’s working, or not, for everyone else, accelerating your learning

  • Feedback/ Mentoring: You’ll be given clear feedback on your scripts and routine mentoring sessions to ensure you continually upskill and develop your craft

  • Subject Variety: You’ll be given a huge variety of subject matter to write about, with a mix of clients who have a mix of offers in your assigned cell, rotating to other cells over time

What’s In It For You

  • Competitive Compensation: $60,000 – $110,000 base + bonus (commensurate with experience and location). PLUS additional bonus pay based on the performance of your ads–the more your ads spend, the more you get paid!

  • Remote Flexibility: A fully remote environment, giving you the time you need to pursue your passions outside of work, so you do better at work.

  • Collaborative Teams: A global team of marketing experts here to help each other, drive mutual success and contribute to TNT’s success as a global force in direct response marketing.

  • Growth: An entrepreneurial, promote from within culture, where your impact, innovation and growth are valued, acknowledged, and awarded..

  • Access to Data: Access to the same performance data as everyone else so you can instantly see how your creative performs, detect patterns and gain insights

  • Shared Learnings: Participation in our weekly Best Ads call wherein we review the top performers to see what’s working, or not, for everyone else, accelerating your learning.

  • Feedback & Mentoring: You’ll be given clear feedback on your scripts and routine mentoring sessions to ensure you continually upskill and develop your craft.

What You Bring

  • 6-12 Months Video Ad Copywriting: Hands-on experience for VSL funnels with a strong track record of writing winning scripts/controls. Bonus points if you’ve worked in the health & wellness space. Prior agency experience preferred.

  • Social Media Savviness: Actively participant and follower of social media, aware of trending themes, memes, styles, concepts, and approaches.

  • Constant Upskilling: Relentlessly works to improve copywriting abilities, studying courses, mentoring with senior writers, deconstructing ads, etc. all to perfect your craft

  • Ownership Mindset: Takes extreme pride in submitting high-quality work that’s on time, on spec, been double checked, meeting all compliance guidelines, etc.

  • Value Feedback: You welcome feedback from leaders, teammates and clients and use it to sharpen your skills and grow as a copywriter.

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